Chelsea names official fan experience partner for India

The latest Chelsea partnership with DreamSetGo indicates that Premier League commercial market is expanding in India.

Premier League football club Chelsea has named an official fan experience partner for the Indian market. The club has announced association with DreamSetGo, India’s first premium bespoke sports travel and experiences platform. The partnership will offer a range of unique experiences for Chelsea’s fans in the country.

DreamSetGo became Chelsea’s first-ever Official Indian Fan Experience Partner, helping to bring Blues supporters in India closer to the club than ever before.

The partnership will provide Indian Blues supporters with increased access to VIP matchday hospitality at Stamford Bridge, private meet-and-greet sessions with club legends, VIP stadium tours, signed merchandise and exclusive chances to attend first-team training.

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DreamSetGo will also be offering an amazing experience specifically for younger Chelsea fans in India, with the chance to travel to our training ground in Cobham and take part in their own training sessions, led by experienced Chelsea Foundation coaches.

Meanwhile, companies in India will be able to make use of unique incentive trips and bespoke board meeting experiences at the home of the Blues, Stamford Bridge.

“We are proud to partner with DreamSetGo and bring Indian fans closer to the club through truly unique experiences,” said Chelsea chief executive Guy Laurence. “India is home to millions of Chelsea fans and we aim to leverage DreamSetGo’s expertise to devise bespoke tours for the ever-growing fanbase in the region.”

Founded in 2019, DreamSetGo curates premium, end-to-end, authentic sports travel packages across football, cricket, tennis, Formula 1 and golf, among other sports, and is part of India’s leading sports technology company Dream Sports.

Monish Shah, co-founder and chief business officer at DreamSetGo, added: ‘We are thrilled to be the Official Indian Fan Experience Partner of Chelsea FC, one of the world’s most famous football clubs.’

“This partnership marks our first with an English football club and we look forward to curating unforgettable experiences taking fans and travellers through the fascinating stories of the club.”

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